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Lead Generation · Specialty

Social Media Advertising that delivers.

Meta, Instagram, LinkedIn and TikTok campaigns that turn attention into leads. Facebook, Instagram, LinkedIn and TikTok ad campaigns engineered for leads and sales, not likes.

Starts from $800 CAD per month. Fixed quotes after a free consultation.

Part of our Lead Generation service.

Paid social lets you reach the right Canadians before they ever search. Better Businesses builds Meta (Facebook and Instagram), LinkedIn and TikTok campaigns with scroll-stopping creative, precise audiences and lead-capture flows that feed your CRM directly.

We manage creative production, audience testing, retargeting and reporting so you know exactly what each lead and sale cost, and where to invest next.

What is social media advertising?

Social media advertising is paid promotion on platforms such as Facebook, Instagram, LinkedIn and TikTok, using demographic, interest and behavioural targeting to generate awareness, leads and sales.

Typical outcomes

Creative variations tested per month
12+
Typical retargeting ROAS
4-8x
Platforms managed
5
What's included

Everything you need for social media advertising, done properly.

No black boxes. Every deliverable is documented, reported on and owned by you.

  • Audience research and strategy
  • Ad creative: static, video and carousel
  • Lead forms and landing pages
  • Pixel, Conversions API and CRM setup
  • Retargeting funnels
  • Creative testing framework
  • Monthly reporting and insights
How we work

How our social media advertising engagement works.

  1. 01

    Plan

    Offer, audience and creative angles are defined.

  2. 02

    Produce

    We design and write ad creative built for each platform.

  3. 03

    Launch

    Campaigns go live with structured tests.

  4. 04

    Iterate

    Creative and audience winners scale; losers are cut fast.

  5. 05

    Report

    Clear cost-per-lead and ROAS reporting.

Why it works

Why Better Businesses for social media advertising.

Reach beyond search

Create demand with people who do not yet know they need you.

Creative that converts

Design and copy tested for each platform.

Lower cost per lead

Instant forms and retargeting keep acquisition efficient.

Brand lift

Consistent presence builds recognition that lifts every other channel.

Who it's for

Ideal for businesses like yours.

We tailor social media advertising to the realities of your industry, sales cycle and margins.

  • Consumer brands
  • Clinics and wellness
  • Real estate
  • Events and education
  • B2B via LinkedIn
  • Local services

Get a free social media advertising audit.

Case studies

Social Ads results we're proud of.

All projects
Client results

What clients say about our social media advertising.

Real outcomes from real owners and marketing leaders across Canada.

“Clear reporting, senior people who actually pick up the phone, and results we can bank on. We consolidated three vendors into Better Businesses.”
JLJennifer LiuCEO, Pacific Peak Realty · Vancouver, BC
FAQ

Social Ads: your questions.

Straight answers on pricing, timelines and how we work. Still curious? Ask us anything.

Which social platform is best for my business?
Meta suits most B2C and local services; LinkedIn excels for B2B; TikTok and Instagram Reels work for younger audiences and visual products. We recommend based on where your buyers actually are.
Do you create the ad videos and images?
Yes. Our design team produces static, carousel and short-form video creative, and we can direct user-generated content when needed.
How do you track social media leads?
Through Meta Pixel and Conversions API, LinkedIn Insight Tag, UTM parameters and direct CRM integration so every lead is attributed.
Guides

Guides on social media advertising.

In-depth, Canada-specific playbooks from our team.

All industry guides
Start today

Get a free social media advertising proposal.

Leave your name and number. A senior strategist will call you within one business day to understand your goals and outline a clear, fixed-price plan.

  • Free audit of your current digital presence
  • Fixed pricing, no lock-in contracts
  • Senior specialists on every account
  • Transparent reporting on leads and revenue

Prefer to talk? Call +1 (647) 472-5989

We call back within one business day. No spam, ever.

Ready when you are

Ready to grow with social media advertising?

Book a free 30-minute strategy call and leave with a plan, whether or not you hire us.

Get a free proposal Call +1 (647) 472-5989

No commitment. Response within one business day.

Call now