Looking for branding in Alma? Better Businesses is a Canadian agency helping Alma companies grow through branding that is measured on results, not activity. Alma is home to Rio Tinto's Alma aluminium smelter, with a capacity of 480,000 tonnes a year, and its manufacturing and energy businesses compete in one of Quebec's most active markets. We help you win that competition.
Alma is a regional service centre at the head of the Saguenay River on Lac Saint-Jean, and its customers have plenty of choice. A clear, distinctive brand is how Alma businesses in manufacturing, energy and forestry stop competing on price and start being chosen on trust.
We research your Alma competitors, define positioning that owns a specific space in the Quebec market and design a logo and identity system that works on a storefront in Isle-Maligne, a vehicle on the highway and a phone screen.
Deliverables cover everything a growing Alma business needs: logo files in every format, colour and typography systems, business cards, signage, social templates, ad creative and a guidelines document your whole team can follow.
What is branding?
Branding is the strategic process of defining how a business is perceived: its positioning, name, messaging, logo, colours, typography and visual style. Graphic design turns that identity into marketing materials, digital assets and print collateral.