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Thunder Bay, ON

Digital marketing agency in Thunder Bay.

Better Businesses helps businesses in Thunder Bay grow with lead generation, SEO, website development and branding. Thunder Bay is Northwestern Ontario's commercial hub on Lake Superior, home to roughly 109,000 people and the regional centre for a vast mining and forestry economy. Its healthcare, education and forestry sectors make it one of Ontario's most dynamic markets, and one where the businesses that show up first online win.

From Port Arthur, Fort William, Westfort and Current River, Thunder Bay companies rely on us to be found on Google, recommended by AI assistants, and chosen over the competition. Below is everything we offer in Thunder Bay.

Areas we serve in Thunder Bay

Port Arthur · Fort William · Westfort · Current River · Intercity

Local market snapshot

Thunder Bay by the numbers.

Verified figures and local facts we use to plan campaigns in Thunder Bay, ON.

Population (2021 Census)
108,843
Population change, 2016 to 2021
+0.9%from 107,909
Median age
44
Median household income (2020)
$77,500
Private dwellings occupied
48,405
Land area
327.8 km²

Source: Statistics Canada, 2021 Census of Population (City of Thunder Bay (census subdivision)). Census Profile

Thunder Bay counted 108,843 residents in the 2021 Census, up just 0.9% from 107,909 in 2016. The median age is 44.0 and the median household income in 2020 was $77,500, so the customer base is older, stable and not expanding on its own.

The city's 48,405 occupied dwellings are spread over 327.77 square kilometres, and the economy rests on the regional hospital, Lakehead University and a large mining supply sector. Local businesses win by holding loyal customers and serving the wider Northwestern Ontario region.

  • Thunder Bay Regional Health Sciences Centre is Thunder Bay's largest employer with over 2,800 employees and an annual budget of more than $300 million. Wikipedia
  • Thunder Bay is the service and supply hub for Northwestern Ontario mining, with 10 active mines, over 18 major exploration projects and more than 400 local mine service and supply companies. Thunder Bay Community Economic Development Commission
  • Thunder Bay Regional Health Sciences Centre is a 375-bed acute care facility, the Regional Trauma and Cancer Referral Centre for Northwestern Ontario, and runs Canada's second busiest emergency room. Thunder Bay Community Economic Development Commission

Figures and facts checked against their sources on September 26, 2026.

Services in Thunder Bay

What we do for Thunder Bay businesses.

Each service has a dedicated Thunder Bay page with local insight, pricing guidance and FAQs.

Lead Generation in Thunder Bay

Predictable pipelines of qualified leads, not vanity traffic.

  • Google Ads (Search, Performance Max, Local Services Ads)
  • Meta Ads (Facebook & Instagram) and LinkedIn Ads
  • Conversion-focused landing pages and A/B testing
  • Call tracking, form tracking and CRM integration

Starts from $1,500CAD / month

SEO in Thunder Bay

Rank on Google and get recommended by AI. Compounding organic growth.

  • Technical SEO audit and fixes (crawl, index, speed, Core Web Vitals)
  • Keyword research and topical authority mapping
  • On-page optimization and internal linking architecture
  • Local SEO: Google Business Profile, citations, reviews strategy

Starts from $1,200CAD / month

Website Development in Thunder Bay

Fast, beautiful, conversion-engineered websites built to rank.

  • UX research, sitemap and wireframes
  • Custom UI design aligned with your brand
  • Next.js, WordPress, Webflow or Shopify development
  • Headless CMS setup so you can edit content easily

Starts from $6,000CAD / project

Branding & Graphic Design in Thunder Bay

Logos, identities and design systems that make you the obvious choice.

  • Brand strategy: positioning, audience, messaging and voice
  • Logo design with multiple concepts and refinements
  • Colour palette, typography and visual language
  • Brand guidelines document

Starts from $1,500CAD / project

Nearby

Also serving communities near Thunder Bay.

Guides

Marketing guides for Thunder Bay businesses.

Playbooks chosen for Thunder Bay's leading sectors: healthcare, education, forestry.

All industry guides
Client results

Trusted by Canadian businesses that measure results.

Real outcomes from real owners and marketing leaders across Canada.

“Within four months our Google Ads cost per booking dropped by 41% and we had to hire a second hygienist. Better Businesses tracks everything and tells us exactly what is working.”
PRPriya RamanOwner, Maple Ridge Dental · Mississauga, ON
“They rebuilt our website in French and English, and we now rank on page one for renovation searches across Laval and Montreal. Leads come in every single day.”
MGMarc-André GagnonDirecteur général, Gagnon Rénovations · Laval, QC
“Our organic traffic tripled in a year and, honestly, the part that surprised us was seeing our company recommended in ChatGPT answers. That is the AI search work paying off.”
SWSarah WhitfieldMarketing Director, Northwind Heating & Cooling · Calgary, AB
FAQ

Thunder Bay questions.

What services does Better Businesses offer in Thunder Bay?
We offer lead generation (Google Ads, social advertising, landing pages), SEO and local SEO, website design and development, and branding including logo design and graphic design for Thunder Bay businesses.
Do you have an office in Thunder Bay?
We serve Thunder Bay clients remotely from Etobicoke with video meetings and a shared project portal, and can arrange in-person meetings for larger engagements in Ontario.
Which industries do you serve in Thunder Bay?
We work with Thunder Bay businesses in healthcare, education, forestry, mining services, transportation and tourism and many more, from solo practices to multi-location companies.
How do I get started?
Request a free consultation. We will review your current digital presence in Thunder Bay and recommend the highest-impact next steps within two business days.

Let's grow your Thunder Bay business.

Free audit of your website, rankings, ads and brand. Fixed pricing. We call back within one business day.

Or call +1 (647) 472-5989

We call back within one business day. No spam, ever.

Ready when you are

Ready to grow? Let's talk about your next quarter.

Book a free 30-minute strategy call. We'll audit your current presence and show you the three highest-impact moves for your market.

Get a free proposal Call +1 (647) 472-5989

No commitment. Response within one business day.

Call now